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+50%

in productivity gains from using AI

McKinsey Superagency in the Workplace, 2025

+60%

of companies already say AI is enabling their ability to innovate

McKinsey State of AI, Nov. 2025

+15%

cost reduction among early adopters of GenAI

Gartner Survey on GenAI Early Adopters, 2025

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Genius is Squadra's AI platform that accelerates digital transformation for companies. We combine cutting-edge technology with business expertise to deliver real results — from assessment all the way to production.

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Companies already transformed by Genius

Elizabeth Glaser Pediatric AIDS Foundation
Microsoft
Energy Spin
Loviz
Prodemge
MRS Logística
Elizabeth Glaser Pediatric AIDS Foundation
Microsoft
Energy Spin
Loviz
Prodemge
MRS Logística
Elizabeth Glaser Pediatric AIDS Foundation
Microsoft
Energy Spin
Loviz
Prodemge
MRS Logística
Elizabeth Glaser Pediatric AIDS Foundation
Microsoft
Energy Spin
Loviz
Prodemge
MRS Logística

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Genius Insights

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Discovery, research, and decision do not happen in the same place. Only on your dashboard.AI in the mediaNew

Discovery, research, and decision do not happen in the same place. Only on your dashboard.

Consumers do not organize their decisions by channel. They organize them by context. They discover on Instagram, ask in a WhatsApp group, search on Google, watch a video from someone they don't even know, enter a store, and decide.

Aug 10, 2026Read →
Squadra turns 39 and positions itself as the definitive leader in AINewsNew

Squadra turns 39 and positions itself as the definitive leader in AI

Over nearly four decades, Squadra has experienced and led the main technological changes in the market. Today, in the era of AI disruption, we continue at the forefront of digital transformation.

Aug 07, 2026Read →
Genius Newsletter #08AI in the media

Genius Newsletter #08

Strategic summary with all relevant news about artificial intelligence. Follow everything that happens in the world here on the Genius website.

Aug 06, 2026Read →
Study indicates that 74% of companies face unexpected costs with AI and identifies governance as a critical factor for scaling the technologyAI in the media

Study indicates that 74% of companies face unexpected costs with AI and identifies governance as a critical factor for scaling the technology

*A survey conducted by Sensedia and Squadra in partnership with MIT Sloan Management Review Brasil indicates that the competitive advantage is no longer the adoption of AI, but its integration and governance at scale.*

Aug 05, 2026Read →
The next AI battlefield is not code, it's the decision flowArticles

The next AI battlefield is not code, it's the decision flow

What happens after software becomes a commodity?

Aug 03, 2026Read →
Genius Newsletter #07AI in the media

Genius Newsletter #07

Strategic summary with all relevant news about artificial intelligence. Follow everything that happens in the world here on the Genius website.

Jul 24, 2026Read →

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